What is Search
Engine Marketing?
SEM encompasses a range of activities all centered around making website more visible when someone uses a SEO.
  • Everyone wants to be top of the search results, but you have to deserve to be there.
  • We work closely with you to understand your unique businesses challenges & objectives.
  • Creating compelling & valuable content, both onsite & distributing it through a variety of online channels.
  • We work closely with you to understand your unique businesses challenges & objectives.
  • Creating compelling & valuable content, both onsite & distributing it through a variety of online channels.
  • Everyone wants to be top of the search results, but you have to deserve to be there.
How Search Engine Marketing Team Can Help

Seofy stays ahead of the curve with digital marketing trends. Our success has us leading the pack amongst our competitors with our ability to anticipate change and innovation.

1200+
Happy Clients
156+
Happy Clients
features

Ecommerce SEO

For businesses which sell products online and and improve their product listings in the search results.
seo

Penalty Recovery

Our team of SEO consultants have plenty of experience in link audits & reviewing backlink profiles.
ppc

Technical SEO Audit

We are well known within the industry for our technical capabilities due to our industry leading software.
smm

Infographics Content

Our team of creatives, designers & developers work alongside our SEO & content teams to ideate.
media

Media Promotion

While the search engines are still in their infancy in understanding & using social signals algorithmically.
seo

Onsite SEO

We analyse your website’s structure, internal architecture & other key elements that are weighted.
Check your Website’s SEO

Search Engine Marketing FAQ

  • WHAT IS SEARCH ENGINE MARKETING (SEM)?

    Search engine marketing is the process by which you market your product or services to be visible in SERPs, or, search engine results pages, through paid search ads. Many things fall under SEM, like YouTube advertising, mobile app advertising, Google AdWords campaigns, Bing Ads, PPC and bid management, contextual networks, display ad marketing and remarketing.

  • WHY IS SEARCH ENGINE MARKETING IMPORTANT?

    Search engine marketing is your way to become visible in the oversaturated online market at the time when buyers are actively searching for your product or service. Search engine marketing allows you to be extremely precise in who you target and allows you to produce advertising “touch points” on a continuous basis throughout the buyer journey, potentially leading to a conversion. While SEO takes months to see results, with SEM brands can show up on Google within a couple hours.

  • WHAT IS THE DIFFERENCE BETWEEN SEO AND SEM?

    SEM is the collection of tactics and mediums marketers can use to advertise to their audience through search engines through paid ads on a cost-per-click basis. SEO services include tactics to increase “organic” traffic through back-end code optimizations, content planning and strategic keyword research/usage on your website to organically grow in rank on search results pages. Both organic and paid search marketing strategies are essential for your internet marketing strategy and should be used in an integrated way to complement each other.

  • WHAT TYPES OF SEM SERVICES DO YOU SPECIALIZE IN?

    Our team is experienced in the many different facets of SEM marketing. We are currently Certified Search Partners with Google Adwords and Bing Ads and specialize in bid management and PPC campaign strategies, including ad copy development and testing, landing page optimization, keyword research, bid management, budget planning and pacing, mobile ad formats, lead generation, shopping ads, and more.

  • WHAT DOES IT MEAN THAT YOU’RE AN GOOGLE ADWORDS PARTNER?

    Companies who qualify for Google Agency Partner status earn the Google Partner badge. The badge shows that a company has demonstrated AdWords skill and expertise, met AdWords spend requirements, delivered agency and client revenue growth, and sustained and grown their client base. Alphametic is a registered and certified Google Partner Agency with specialization in search advertising.

  • WHAT DOES IT MEAN THAT YOUR GOOGLE ADWORDS CERTIFIED?

    The Google AdWords certification is a professional accreditation that Google offers to individuals and agencies who demonstrate proficiency in basic and advanced aspects of AdWords. An AdWords certification allows individuals to demonstrate that Google recognizes them as an expert in online advertising. Alphametic’s SEM team maintains Adwords certifications to provide the best value to our clients.

  • WHAT INDUSTRIES DO YOU HAVE EXPERIENCE IN?

    We have a variety of clients from different industries, including retail, eCommerce, beauty, pharma, healthcare, hospitality, gaming, and more.

  • WHAT IS YOUR MINIMUM PAID MEDIA BUDGET?

    At Alphametic, our SEM clients spend on average between $3K and $20K per month on paid search campaigns.

  • WHAT’S THE COST OF SEM SERVICES?

    The cost of the SEM services varies based on media budget amounts as well as whether SEM is bundled with other search marketing services, such as SEO, local marketing, analytics or content development.

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