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Case Study of SEO

Case Study Of SEO (7,501 organic sessions per Month to 311,814 organic sessions)

How we helped one of our clients to increase his website traffic from 269 organic daily sessions to 11,886!

We started working on this project on 23 July 2018 and at that time; the organic traffic of the website was 269 organic sessions per day.


And right now the organic traffic of the website is 11,886 organic sessions per day as of Apr 5, 2019.


Live Website Analytics

How did we achieve it? Here’s the complete step by step process!

1) When we started working on this project, it was well designed but wasn’t SEO optimized properly! So the first thing we did was keyword research to optimize the site!

2) The keywords we found were pretty tough to rank, it could take 6 to 9 months minimum to rank those keywords.
So to get quick results we researched for the keywords with low to the medium difficulty level and optimized the content for it, which drove the quick traffic at the start and it got ranked easily (without even doing off page SEO)!

3) Here’s how we optimized it! We used focus keywords AKA competitive keywords in the meta tags (Title, Meta Description and Meta Keywords) and rest of the website we optimized for mix keywords, the competitive ones, and the low competitive ones!!



Live running Project Website Analytics
Live running Project Website Analytics

4) After that, we started Link building!! We started with Guest Posting & Article Submissions, and to diversify the links we built some social profile links too!!

5) After Building links, we did second tier linking too from high authority sites, to increase the authority of the links!!

For those, who don’t know what second tier link is, let me clear it. It is building the link or links on the webpages, which are directly linking to your website! For example, this is your website: and a second website links to your site. Tier linking would be building links on instead of your money site!!

6) We kept building links on a daily basis, and the website kept growing! but at a point, we got stuck in terms of traffic improvement. It wasn’t improving, which led us to the next point!

7) After analyzing most of the competitors we got to know that no one is strong in the onpage SEO, everybody is busy in building links! It’s actually a downloading niche so there wasn’t much to do with onpage! So we started a blog on the website! Published some articles on long tail keywords with good search volume and low competition and it increased our traffic!

8) With a blog on the site, we increased our search traffic but the main problem was still there, ranking of the homepage! By that time we were ranking on the 2nd to the 3rd page for most of the keywords but the real competition was still right ahead of us! So we added the content on the homepage too by adding the blog section on the homepage! That changed the game!!

9) Here’s how we added content on the homepage:


Home Page of Client Website

Upon clicking on the read more button, it opens the content in a popup instead of redirecting to the blog post! So according to the Search Engine, the content is on the homepage!! And none of our other competitors are having that much content on the homepage, which makes us the most competitive ones in terms of Onpage SEO!!

And by implementing this strategy, our search traffic jumped to almost 4,000-5,000 organic traffic per day!! and we made it to the top 5 positions for our focus keywords!!

10) Now we made it to the Top 5 positions but getting on the top was difficult and we were aiming for the featured snippets! so we added Questions and Answers on the homepage according to the snippet guide while hoping that we’d make into the featured snippet!

The questions were a mix of Long and Short tail keywords! And almost immediately we got into the featured snippet as well for a very competitive keyword in more than 15 countries! Besides, we also get ranked for long tail keywords.


11) After getting into the featured snippet our goal was to make it to the 1st position as well! for that, we focused on the User Experience!

We should’ve started working on the User Experience before anything else, as we were already late in the UX game! B’coz user experience is the number one ranking factor! Sometimes ago, it was backlinks strategy but now backlinks aren’t as biggest ranking factor as User Experience!!

To improve the user experience we had to analyze the users’ activities! And for that, we used a tool to record user activity! we were shocked to see how much there was to improve! users were facing too many complications and boo-boo while using our tool. So we fixed all those issues step by step and by just doing so, we made it to the first position for one of our focus keywords and it is a very competitive one!


We started from keywords research, optimized the content and did link building with the second tier! And after that, we analyzed the weak points of our competitors to beat them with the help of our OnPage strategies! If the competitors would’ve strong in ONPAGE SEO then we would’ve targeted on OFFPAGE SEO along with ONPAGE!

Along with other SEO stuff, we also worked on the User Experience, which is the most important thing! if you’re ranking on the top 5 or even on top 10 positions, put most of your focus on (User experience) as well as each aspect of SEO, because it has the potential to rank your website quickly!

Case Study By Tayyab

Shakil Ahmed

I'm a Content writer. My topic is Tech, Story, SEO, Digital Marketing etc. I'm Work With MDOmarMakki.Org Website for CEO of This Website MD Omar Makki

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9 responses to “Case Study of SEO”

  1. Hi! Quick question that’s totally off topic. Do you know how to make your site mobile friendly? My web site looks weird when browsing from my iphone4. I’m trying to find a template or plugin that might be able to correct this problem. If you have any suggestions, please share. Appreciate it!

  2. SEO affects every website online and if you own an online business, you need SEO for your website. SEO is short for ‘search engine optimization’. A website’s SEO helps to determine just how well it will rank on Google and the other search engines. Put simply, how high up on the results page the link to your website will show for a specific search term.The reason why SEO is important for your website is that good SEO results into more traffic, which can convert into more sales, more email list subscribers, more ads clicked, etc. SEO has a greater significance for smaller websites as they probably don’t have as much of a budget to pay for advertising. Traffic from search engines is completely free. I totall agree, and to add to your post, You’ll need a mixture of both on-page and off-page SEO to make your website rank well. What Is On-Page SEO? On-page SEO relates to the steps you take on your website to optimize it for SEO. This includes: Content: All the content material that you publish on your website that includes the keywords that people will use to search for that content will strengthen your on-page SEO. The keywords indicate to the search engines what your content is about, which will then boost your position in the rankings. URLs: When you include a keyword in your URL, it optimizes your website’s on-page SEO. Images: Images on your website have things called alt-text, which is not visible to your website viewers. You can include keywords in the alt-text that will be picked up by the search engines. Site optimization: Your website hosting and design makes a difference to your SEO. Ensure your website is mobile friendly and has a fast loading speed. Off-Page SEO This involves a range of steps that can enhance your website’s ranking without changing anything on the site itself. It is often called link building and is a method of building links from other websites back to your website. Backlinks are a sign of the value of the content on your website. The key aspect is to get links back from quantity websites. Also sharing links to your website from social media will boost your site’s search engine ranking because social media links are viewed as backlinks by the search engines.

  3. An additional issue is that video gaming has become one of the all-time main forms of fun for people of every age group. Kids participate in video games, and also adults do, too. The XBox 360 is among the favorite video games systems for folks who love to have a lot of activities available to them, plus who like to experiment with live with others all over the world. Thank you for sharing your thinking.

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